Erica Gunn

Data Visualization and Information Design

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DesignSynthesis: Yakushima identity

This project was an assignment for my Design Synthesis class with Douglass Scott at Northeastern in the 2019 spring semester.

Over the course of a semester, we developed a brand identity for a UNESCO World Heritage site of our choosing. The identity consists of a mark, logotype, typography system, color palette and a fifth element. Using this identity, we then created a series of publications about the site.

Further details about the project development can be found in the related blog posts, below.

Related Posts

  • DesignSynthesis: Site selection
  • DesignSynthesis: Marks and Logotypes
  • DesignSynthesis: Letterhead
  • DesignSynthesis: New Yorker Ads
  • DesignSynthesis: World Heritage Booklet
  • DesignSynthesis: Site sign
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